Multi-tasking – the opportunity to screw up more than one thing at a time!
Being focused, versus Attention Splatter
Robert Haylor, Boost Digital Media, builds web sites that work and shows you how.
He has a clear focus to rivet his attention and communicate what his business does – especially important in the creative industry where there are lots of ideas and potential shiny distractions to divert the energy.
6 months ago Robert’s web of activities included;
A new product search engine that I had been working on since 2009
A website that combined activities and hoteliers together
He did ‘a Marie Kondo’ – a 2019 clear out of anything that didn’t ‘spark joy’, or keep him focused on core business.
He did this by defining what successful business life looks like for him, and that was aligned with his personal values – self-discipline and authenticity.
Based on those core values he created a clear visualisation of where he’s ultimately headed;
- The number of people in the business
- The ideal premises
- The target market
- Slick in-house processes and products
- …alongside the desired personal goals
Now, any new ideas must pass the test for being a stepping stone toward that vision.
And those stepping stones, in the context of the bigger plan, create the focus on one thing at a time.
Robert says, “You kind of have two options in business, the shotgun approach, or become rifle sighted. I believe I am achieving a more rifle sighted business and way of life with Dave’s help and support”.
He now limits his creative thinking time for his early morning runs!
- Building something for the future When you have...
- Multi-tasking – the opportunity to screw ...
- Get clear on where you want to end up. Research...
- Streamlining how we do business With gre...
- For you, right now, is it achieving specific re...
- July 2019
- May 2019
- December 2018
- October 2018
- June 2018
- May 2018
- February 2018
- January 2018
- December 2017
- November 2017
- October 2017
- September 2017
- August 2017
- July 2017
- May 2017
- March 2017
- January 2017
- December 2016
- November 2016
- September 2016
- July 2016
- June 2016
- May 2016
- April 2016
- February 2016
- December 2015
- October 2015
- June 2015
- May 2015
- March 2015
- December 2014
- July 2014